Net Spend Reflects Recession Resilience
Three-fifths of online consumers plan to spend equal (41%) or more (19%) money shopping online in the next 60 days than this time last year, according to an April study from Performics and ROI Research.
Nearly three-quarters of respondents search online more often to find better deals.
One-third of respondents say they are more likely to click on banner ads or sponsored search listings while shopping online in order to find more information or better deals.
69% use coupons to save money.
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